DTLR & New Balance Are Serving up a “Gelato” 990v6 This Summer

Is there anything more refreshing than a big scoop of ice-cold gelato on a hot summer day? Nope. So, when New Balance asked to team up on a summertime 990v6 colorway, we knew what we had to do. Say hello to the New Balance 990v6 "Gelato" – a kids’-exclusive offering that perfectly captures summer's essence with vibrant colors, breathable materials, and cushioning to keep you comfortable all day.

Drawing inspiration from the icy delights of the season, these kicks are a playful nod to the flavors that make summer sweeter. From tart blues to zesty oranges and every hue in between, the color palette of these sneakers mirrors an ice cream shop’s array of irresistible treats.

A grey mesh upper serves as the base, allowing all the bold pops of color to steal the spotlight. Suede overlays in shades reminiscent of your favorite gelato flavors create a visually striking contrast. Whether you're a fan of lemon, blue raspberry, orange, apple, or grape, there's a flavor-inspired hue for every palate.

Down below, soft foam midsoles ensure cushioned comfort, perfect for those long days of play under the sun. Meanwhile, durable rubber outsoles provide reliable traction, whether you're chasing after the ice cream truck or exploring the neighborhood with your friends.

Craving a pair? The DTLR-exclusive New Balance 990v6 “Gelato” is set to hit shelves both in-store and online at DTLR.com Friday, July 12th. It will be available in grade-school, pre-school, and toddler sizes.